XXL mobile app

Launching the first mobile app for largest sports retailer in Scandinavia

Background

XXL, the largest sports retailer in Scandinavia, approached my agency, Umain, to design and develop their first-ever mobile app. The mandate was to create an integrated digital and physical experience.

As lead designer, I was responsible for the entire UI/UX, including collaborating with engineering.

Solution

  • Introduced a unique scan-buy-go feature, where a customer can scan a tag on the product to see more information about it and purchase it, using the app

  • Designed an "offboarding" experience to help customers get used to this new behavior. They can simply show their invoice to an employee and leave the store with the product.

  • Designed a order pick up experience, where customers can pick up what they ordered in XXL's self-service pick up boxes.

Impact

  • The XXL mobile app launched in Spring of 2020 to great reviews.

  • XXL reached out to my agency again to continue new projects.

Get in touch

charles.y.hu@gmail.com

XXL mobile app

Launching the first mobile app for largest sports retailer in Scandinavia

Background

XXL, the largest sports retailer in Scandinavia, approached my agency, Umain, to design and develop their first-ever mobile app. The mandate was to create an integrated digital and physical experience.

As lead designer, I was responsible for the entire UI/UX, including collaborating with engineering.

Solution

  • Introduced a unique scan-buy-go feature, where a customer can scan a tag on the product to see more information about it and purchase it, using the app

  • Designed an "offboarding" experience to help customers get used to this new behavior. They can simply show their invoice to an employee and leave the store with the product.

  • Designed a order pick up experience, where customers can pick up what they ordered in XXL's self-service pick up boxes.

Impact

  • The XXL mobile app launched in Spring of 2020 to great reviews.

  • XXL reached out to my agency again to continue new projects.

Get in touch

charles.y.hu@gmail.com

XXL mobile app

Launching the first mobile app for largest sports retailer in Scandinavia

Background

XXL, the largest sports retailer in Scandinavia, approached my agency, Umain, to design and develop their first-ever mobile app. The mandate was to create an integrated digital and physical experience.

As lead designer, I was responsible for the entire UI/UX, including collaborating with engineering.

Solution

  • Introduced a unique scan-buy-go feature, where a customer can scan a tag on the product to see more information about it and purchase it, using the app

  • Designed an "offboarding" experience to help customers get used to this new behavior. They can simply show their invoice to an employee and leave the store with the product.

  • Designed a order pick up experience, where customers can pick up what they ordered in XXL's self-service pick up boxes.

Impact

  • The XXL mobile app launched in Spring of 2020 to great reviews.

  • XXL reached out to my agency again to continue new projects.

Get in touch

charles.y.hu@gmail.com